Sir Jackie Stewart launches foundation to fund dementia research
Sir Jackie Stewart has launched a foundation aimed at funding research towards a cure for dementia...0
Why running it like a business is no longer an option for charities
In the past, the term RILAB (Run It Like A Business) symbolised activity in the charity...
Repairing the reputation of fundraising: lessons learned from famous brands
It is fair to say that for charities, 2015 was not a great year. However, always one...
Central YMCA to reposition brand with PR Agency One
Central YMCA has appointed PR Agency One to help it in a major brand repositioning campaign,...
Charity fundraising: a megaphone at a dinner party
I believe that charity brands are at a crisis point. The recent blizzard of negative comment...
Global study highlights risks to charities of tampering with their brand
An international study on brand properties encourages charities to use a more scientific approach to building...Managing your brand in a digital world
I went to a very enjoyable breakfast seminar by CharityComms about managing risk and reputation. There were...12 Tips of Christmas… part 3
Here’s the third instalment of our 12 tips of Christmas for fundraisers and charity marketing...
What makes a charity brand "the best"?
A recent Third Sector article reported that Cancer Research UK retains title of best charity brand...
DEC rebrands to help strengthen fundraising
The DEC has redesigned its website as part of a rebranding process designed to strengthen fundraising...
No-one's shouting about Cancer Research UK's new brand
Yes this is a blog about Cancer Research UK’s re-brand… but it’s not a typical analysis. ...
Curly Wurlies, Marketing and Fundraising resolutions 2012
By this time each year I’m usually on the verge of blowing one minor resolution (this...
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