Advertising | UK Fundraising

Tesco creates TV advert to showcase its charity food scheme
By Howard Lake on 14 June 2017
A Tesco advert debuts on TV today that features its scheme to redistribute surplus food to charities, as part of...
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Scale of charities’ Christmas TV advertising competition revealed
By Howard Lake on 3 March 2017
Charity TV adverts in December face considerable competition from other charities’ TV campaigns, according to analysis conducted by digital media agency,...
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Electric Putty offers free PosterMaker campaign for a charity
By Howard Lake on 2 March 2017
Digital agency Electric Putty is giving away a personalised PosterMaker campaign in a competition for UK charities. The PosterMaker...
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Innovative DOOH fundraising campaigns examples
By Guest blogger on 13 February 2017
As a digital fundraiser, I like to keep on top and look for new ways to innovate in digital...
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Lessons for charities from corporate ads during Super Bowl 2017
By Howard Lake on 8 February 2017
The TV commercials that ran during the Super Bowl last Sunday were more striking than usual: some seemed to...
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£5,000 grants for charities’ Facebook advertising available from Transform Foundation
By Howard Lake on 3 February 2017
UK charities can now apply for £5,000 grants to be spent on ‘innovative’ Facebook advertising campaigns. The funding comes...
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Cancer Research UK uses live TV ad to show impact of research
By Howard Lake on 20 January 2017
Cancer Research UK this week broadcast an advert showing an operation live on TV to demonstrate the impact of...
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Charities and the Stop Funding Hate campaign
By Melanie May on 11 January 2017
The Stop Funding Hate campaign, which calls upon brands to stop advertising with media outlets that it believes promotes...
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Charity awareness up at Christmas but recall of TV ads low, says research
By Melanie May on 28 December 2016
People are more aware of charities at Christmas but this awareness is not currently gained through the season’s TV...
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Five tweets for fundraisers on 1 December 2016
By Howard Lake on 1 December 2016
Here’s another in our occasional selection of five tasty tweets for fundraisers – some serious, some useful or inspiring,...
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John Lewis Christmas advert band to donate income to refugee charity
By Howard Lake on 26 November 2016
Vaults, the band that performed the music in this year’s John Lewis Christmas advert, has announced its support for...
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First TV campaign for Giving Tuesday in the UK
By Howard Lake on 24 November 2016
Giving Tuesday will use TV advertising in the UK for the first time this year to promote the annual...
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