Camden Town Brewery auctions one fresh pint to help the hospitality industry
Howard Lake | 22 April 2020 | News
Camden Town Brewery is launching an auction for the most valuable pint of Camden Hells. The campaign will raise funds for Hospitality Action, the hospitality sector’s charity.
Yearning for a proper pint of draught beer? One that will be be delivered straight to your front door? Well… two metres away.
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One fresh pint. How much would you bid for one?
How much would that be worth to you? Beer fans just need to comment on Camden Town Brewery’s Twitter post with how much would be willing to pay for a pint and the most generous bid will be donated to Hospitality Action’s COVID-19 Emergency Fund.
In addition the company will match the winning bid, to help “our beloved pubs and bars during this incredibly difficult time”.
The brewery is encouraging those bidding for the pint to tag their thirsty mates, or famous faces that are probably pining for a pint, and challenge them to outbid you for a fresh Hells right to your front door.
Thirsty for a pint? We’re auctioning off a fresh, draught pint of Hells, delivered 2m from your front door, to support the charity @HospAction. We’ll match the winning bid.
Reply below with your bid + tag your friends to see who wants this pint the most! #CamdenMVP pic.twitter.com/HnHukYzdrJ
— Camden Town Brewery (@CamdenBrewery) April 22, 2020
More Camden Town Brewery fundraising
Camden Town Brewery have quite a creative fundraising record. Here are some more of their campaigns that we’ve covered:
Brewery launches beer & mini pub hideaway in support of hedgehogs
Camden Brewery launches virtual bar to raise funds for Hospitality Action
SEE ALSO: A pint of your best charity ale please: a round of fundraising beers (13 March 2020)
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.