DecisionScience
Decisionscience is a combination of behavioural economics, neuroscience, and evolutionary psychology which offers a radical new...0Testing Decision Science in NYC. Can you guess which worked best?
October 31st was an exciting day for the =mc consulting team, testing out various decision science...Are you thanking the wrong half of your supporters?
Let’s face it. When it comes to thanking our supporters we have a major problem. Not...The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life
The Why Axis is a colourful examination of why people do what they do – and how...Think Small: The Surprisingly Simple Ways to Reach Big Goals
Owain Service and Rory Gallagher from The Behavioural Insights Team share a seven-step framework “to help all of...The Science of Giving
The editors Oppenheimer and Olivola identify a range of factors that underpin giving, based on experimental...Nudge: Improving Decisions About Health, Wealth and Happiness
How do we make decisions? Poorly, it turns out. Nudge is designed to help us change...Happy Money: The New Science of Smarter Spending
Dr Elizabeth Dunn and Dr Michael Norton explain the secret to “happiness-efficient” spending. They argue that money...New version of Test+Build launches to offer behavioural insight to charities
A new version of Test+Build has launched to offer behavioural insight to charities. Test+Build was launched...Must-Have: The Hidden Instincts Behind Everything We Buy
Why do we buy what we buy? Geoffrey Miller, author of The Mating Mind, looks at evolutionary...The Psychology of Philanthropy: The science behind giving
Due to be published later in 2017 you can pre-order this title already.Five fundraising tweets for 31 August 2016
Here are five more tweets for fundraisers. Fundraising ideas, reminders, data and opportunities, culled from the...