A project has launched that aims to raise £500,000 for five charities in five months using just social media.
The Just 1 Project, created by author, TED-X speaker and behaviourist, Jez Rose, asks people to donate one pound and then to share the project with their social networks. The five charities who will benefit from The Just 1 Project are: Roald Dahl’s Marvellous Children’s Charity; BASICS Hertfordshire; Brain Tumour Research; Youth Sport Trust and Contented Dementia Trust.
Rose was inspired to create The Just 1 Project by the film ‘Pay It Forward’ starring Kevin Spacey and Jon Bon Jovi.
“I wanted to realise the same ambition, and wondered if we could garner the strength of social media to raise big funds for charity. If half the people I am connected to, donate and share, and then they donate and share, we should reach our GBP500,000 in five months.”
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