The Big Give to launch Women & Girls Match Fund campaign
Melanie May | 3 December 2021 | News
The new match funding campaign will support charities that improve the lives of vulnerable, disadvantaged or underrepresented women and girls in England and Scotland, and will launch in 2022.
Applications to participate in The Big Give’s Women & Girls Match Fund will open on Monday 13 December, and remain open until Tuesday 11 January. A webinar for interested charities is also taking place at 12pm on Tuesday 14 December, which will also be recorded and shared on the Big Give’s YouTube channel afterwards.
All public donations made to participating charities via theBigGive.org.uk during the week of the campaign (8 – 15 March 2022) will be matched by DCMS’s Tampon Tax Fund until each organisation’s ring-fenced match funding award of either £2,500, £10,000 or £25,000 is used up.
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Led by The Big Give, which also runs The Big Give Christmas Challenge and other match funding campaigns, it is supported by women and girls grantmaking specialists Rosa Fund. I.G. Advisors will also be supporting organisations that take part.
Participating charities will access:
- Up to £25,000 worth of match funding, provided by the DCMS Tampon Tax Fund
- I.G. Advisors’ digital fundraising expertise and support for match funding success
- A £375 grant to spend on digital capacity building for their organisation
Alex Day, Director, The Big Give Trust, said:
“We are delighted to have been awarded the Tampon Tax funding to launch the Women & Girls Match Fund campaign in 2022. Through the project, we aim to support the women & girls sector in England and Scotland.”
“Our experience tells us that more people give, and people give more when their donations are matched. We are excited to give hundreds of charities working with women & girls the opportunity to benefit from this extraordinary fundraising approach.”
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About Melanie May
Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via thepurplepim.com.