Baigent to develop fundraising website for WSPA
Howard Lake | 10 July 2007 | News
International animal welfare charity the World Society for the Protection of Animals (WSPA) has appointed Baigent to develop a sophisticated online fundraising website.
Baigent’s site will enable supporters to donate via credit and debit cards, and to set up direct debit facilities. Jim Raymond, Baigent’s commercial director, said: “Our flexible system enables effective management of multiple campaigns and optimised form design, both of which remove the usual hassle of data processing and bank account reconciliation.”
Amber Chappell, Programme Development Manager at WSPA added: “We’re looking forward to making use of Baigent’s technology and the flexibility it provides to develop our online acquisition programme further.”
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.