ICM poll finds 86% of 18-24 year olds donated to Tsunami disaster appeal
Howard Lake | 16 February 2005 | News
An unprecidented proportion of young people responded to the Tsunami Appeal, according to a new ICM opinion poll. ICM have found that 86% of 18-24 year olds say they gave money to a charity in response to the disaster, this despite younger people normally being the least likely to give to charity.
The ICM poll of 1000 people commissioned by NCVO also found that a quarter of those who say they responded to the Tsunami disaster are not regular donors to charity. This rises to 37% for 18- 24 year olds. 44% of those who gave said they were regular donors and will continue to give as much as they usually do to other charities. 10% of Tsunami donors said they were regular donors who would give more to others causes this year.
Young people are normally far less likely to give to charity than any other age group. According to previous research 55% of 16-24 year olds say they give to charity compared with the overall national average of 65% of people.
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The ICM poll also looked at how people’s support for charities might be affected if there was a downturn in the economy sometime in the future. 68% of respondents said that a downturn, such as a drop in house prices, would have virtually no impact on their charitable giving.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.