ScottishPower film celebrates £10m raised for Cancer Research UK
Melanie May | 4 November 2016 | News
Edith Bowman, the television presenter, radio broadcaster and DJ, fronts a new short film released by ScottishPower this month to celebrate its raising of £10 million for Cancer Research UK.
The film focuses on the efforts undertaken by people across the UK to help reach ‘£10 Million Together’ in four years. ScottishPower launched a three-year partnership with Cancer Research UK in 2012 with the aim of raising £5 million, beating this target two years later and reaching the £10 million milestone in four years.
The £10m has been raised through a range of initiatives and events including sponsorship of the Race for Life, Shine and Stand Up To Cancer campaigns, sales of a bespoke ‘Help Beat Cancer’ energy tariff and events including bake-offs, bikeathons and its latest employee fundraising initiative – ScottishPower does Strictly.
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Bowman lost her cousin, grandfather and grandmother and two uncles to the disease, while her mother was also diagnosed with breast cancer but has since been given the all-clear.
She said:
“£10 million in four years is an outstanding achievement and everyone who has played a part should be extremely proud. It means so much to me to be in the film and be part of an event that is celebrating a fundraising total that will ultimately help bring forward the day when all cancers are cured.”
Neil Clitheroe, ScottishPower global retail director said
“Everyone at ScottishPower has pulled together and worked hard to raise this phenomenal amount of money in record time. Our customers and employees have shown amazing support for Cancer Research UK and their willingness to get involved in the fight against cancer has been inspiring.”
WATCH: ScottishPower’s #10MillionTogether film
- The Sun launches #SweatySelfie campaign (1 September 2016)
- IKEA soft toy sales raise funds for Unicef and Save the Children (7 November 2011)
- Scottish Power Foundation to share £1.25 million between 25 charities (15 March 2019)
About Melanie May
Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via thepurplepim.com.