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How to raise £100,000 for charity by Miller Homes

How to raise £100,000 for charity by Miller Homes

With four months still to go, Miller Homes has raised £80,000 of its £100,000 target for Habitat for Humanity for this year, and is sharing what it has learned about fundraising.

Habitat for Humanity is the housebuilder’s nominated charity for 2016 and, over the course of the year, it has pledged to raise £100,000 for the charity’s Hope Builders campaign.

Fundraising initiatives have included a charity balls to sporting challenges, a bake off and a volunteer trip, and the company has created an infographic to share how much companies could expect to collect from each of these activities as well as others.

Chris Endsor, chief executive at Miller Homes, said:

“It really has been key for everyone to pull together and take part in fundraising activities from pub quizzes and dress down days to big events like our Global Village Trip to Malawi. For any business to raise funds for charity they need to set themselves a target and then work towards achieving it as a team.”

The Global Village Trip takes place this month, and is being funded entirely by Miller Homes, with 17 volunteers from the company pledging to raise a minimum of £1,000 as part of their contribution toward the £100K fundraising target. The trip will see the volunteers help to build homes for families in Habitat for Humanity’s Orphan and Vulnerable Children Project.

The housebuilder is also constructing a ‘Habitat Charity House’ in the North East of England, donating the cost of time in labour from the build to the company’s fundraising for the charity and many contractors providing materials free of charge.

Miller Homes infographic

Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via www.thepurplepim.com.

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