Macmillan asks what your legacy would be
Howard Lake | 12 May 2014 | News
Macmillan Cancer Support’s new legacy fundraising campaign features a series of vox pop interviews with supporters who explain what they would like their legacy to be after they die.
[youtube height=”450″ width=”800″]http://youtu.be/CAcVBo_ugJg[/youtube]
The cancer charity is inviting other people to share their hopes for the future to promote further charitable will making. The public can do so by uploading a 10 second video via Twitter at @Remembermac or by emailing it direct to the charity.
Gifts in wills pay for one third of Macmillan’s support services.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.