It's a Flip Mino
Howard Lake | 9 January 2009 | Blogs
After UK Fundraising started publishing video reports and interviews last October, a number of people have asked what camera I use.
The answer is a Flip Mino, currently on sale at Amazon.co.uk for £119.95.
It is the successor to the Flip Ultra, available for £77.04.
At 100 x 16 mm the Mino is small (several interviewees at last year’s International Fundraising Congress mistook it for a mobile phone), lightweight at 182g, and uses a rechargable battery. You get one hour of recording on it. You then ‘flip’ the USB arm out (hence the name) to slot it into your PC and self-loading software lets you copy across your video(s).
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This software lets you upload directly to YouTube, or you can use its basic but practical editing tools to tweak it before you do.
Overall, it’s been a reliable tool for our first foray into video.
The Flip and similar tools should prove a very useful tools for fundraisers. Imagine videoing an interview with your celebrity patron next time you meet them, with a client or beneficiary, with a major donor, at a fundraising event, or a conversation with a shop volunteer. The power of story-telling is, as we often hear, at the heart of successful fundraising. With a Flip you don’t just tell the story, you show it.
Blogger Amelia Torode said something along these lines in her post last month Child’s i Foundation (oh and the Flip video camera…)
I’d like to thank Graham Richards who wrote a blog post that first made me decide to put my thoughts about videoing into action on UK Fundraising. Thanks Graham.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.