Our Lasting Tribute to speak at Perfect Pitch – Direct Marketing
Howard Lake | 3 April 2008 | News
Our Lasting Tribute, the specialist tribute giving division of direct marketing agency Whitewater, will be speaking at UK Fundraising’s Perfect Pitch Direct Marketing event in London on 22 April.
In his presentation, Our Lasting Tribute‘s Managing Director Kevin Kibble will look at the motivations behind why people give in memoriam gifts to charity, exploring mindsets and motivations, what charities can do to increase this income stream, how it can be turned into long-term income, and what it means to donors. He will also give delegates a 10-point tool kit on how to improve their in mememoriam income to take away.
Our Lasting Tribute join Blackbaud, Sixty One Communications and ONEPOST at the half-day showcase of direct marketing specialists in the charity sector.
There is no charge to attend, but online registration is required.
Event details:
www.fundraising.co.uk/event/perfect-pitch-direct-marketing
Register:
https://fundraising.co.uk/perfect-pitch-direct-marketing-presentations-available-download
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.