Superdrug chooses Macmillan as charity of the year
Howard Lake | 27 April 2004 | News
Superdrug, the national health and beauty retailer, has chosen Macmillan Cancer Relief as its new charity partner.
Superdrug staff and customers will support Macmillan through a variety of fundraising activities and promote Macmillan campaign information through public awareness messages on their pharmacy prescription bags.
Superdrug will also be holding a Masked Charity Ball for over 1000 staff and guests in July 2004. Other fundraising initiatives include the sale of Macmillan Pin Badges for £1 in Superdrug stores nationwide.
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About Howard Lake
Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of Utopy.co (formerly GoodJobs). Researching massive growth in giving.