Data Science for Fundraising: Build Data-Driven Solutions Using R
This book will help you understand why analytics is important, how to succeed in data science,...0How the Commission on the Donor Experience’s work is continuing
The work of the Commission on the Donor Experience, the biggest voluntary collaboration of UK fundraisers...Should charities be colour-blind?
Since it was declared illegal to discriminate on the basis of race, colour or religion, social...Matthew Taylor examines fundraising in The Charity Business
For a radio programme dedicated to fundraising, as part of a series called ‘The Charity Business’,...Story: Substance, Structure, Style and the Principles of Screenwriting
Story is about form, not formula, says award-winning Hollywood scriptwriter Robert McKee. Storytelling is a key...ICO gives charities a new reason to be optimistic about GDPR
At last! After months of speculation and uncertainty, the charity sector has had some much-needed good...2018: will fundraisers persist in missing what matters most?
Yes. Unless charity boards and managements wake up to the need to invest in the donor...Gifted Fundraising – a practical guide to transforming donations into gifts
What’s the best way to grow your fundraising?
Has short term thinking eclipsed the classic major appeal? Is it time to reconsider the major...Effective Fundraising for Nonprofits: Real-World Strategies That Work
How to use UX design techniques to improve the supporter experience
As a User Experience (UX) Designer my single biggest objective is to understand users. Not just...