New volunteer recruitment campaign by Girlguiding UK
Howard Lake | 9 February 2005 | News
Girlguiding UK has launched a new adult volunteer recruitment campaign to ensure that the 50,000 five to 26-year-old girls and young women across the UK waiting to join the organisation can do so.
In some areas, the shortage of adult Girlguiding volunteers has resulted in parents even putting daughters’ names down
from birth to ensure a place in their local Rainbow unit.
Girlguiding UK’s new Project 50K aims to encourage over 8,000 more adults to volunteer some time to the organisation. The project will run for three years and is designed to encourage enough adults into the organisation to ensure all girls who want to be a Rainbow, Brownie or Guide have an opportunity to join.
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Jennie Lamb, head of guiding development at Girlguiding UK, said: “Our aim is to help adults realise that any amount of time they can volunteer to the organisation can make a difference.
“We also plan to communicate to adults about the additional roles they could help the organisation with, such as keeping the units accounts, doing public relations
activities and planning events. And it’s not just women who can get involved. We are also targeting men to help out – they can’t run units but they can lend a hand as a unit helper”.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.