Great Fundraising Organizations, by Alan Clayton. Book cover.

Oxfam site picked by Yahoo! marketing director

Howard Lake

Howard Lake | 29 November 2000 | News

Oxfam’s Web site has been selected by Oxfam’s marketing director in this week’s Revolution magazine.

Every week Revolution magazine invites a mover and shaker in new media to pick his or her four favourite Web sites. The sites chosen are almost always company and for-profit Web sites. This week, Catherine Taylor, marketing director at Yahoo! UK & Ireland includes Oxfam’s site in her four.

Such publicity is welcome, although the magazine fails to point out that Yahoo! UK & Ireland has a partnership with Oxfam by providing them with an affinity ISP and auction services. Still, the appearance of a charity’s Web site in a list of favourites is a welcome break.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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