Nescafe launches multi-charity site
Nescafé is to launch a charity Web site as part of its 60th anniversary, during which it plans to donate £1 million to charity.
The site, developed by agency 64k, will promote the company’s fundraising for charities such as the British Red Cross, Macmillan Cancer Relief and Shelter. It will appear as a microsite within Nescafé’s existing site.
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