16% of gamers would donate to another’s fundraising livestream or crowdfunding page

Melanie May | 11 June 2020 | News

Research commissioned by Make A Wish(R) UK into video gaming during lockdown has revealed a big increase in activity, with 16% of gamers also saying they would donate to another gamer’s fundraising livestream or charity crowdfunding page.
Commissioned as part of its Father’s Day GameStars fundraising campaign, the YouGov poll of more than 2000 UK adults also found that:

Make-A-Wish UK is encouraging gamers to use their time to fundraise safely with their families to help it continue to grant game-related wishes, which many of the seriously ill children it supports request.
Make-A-Wish Chief Executive Jason Suckley said:

“For the young people we support, playing video games isn’t just a hobby, it can be a vital lifeline. It allows them to be themselves and stay connected with friends and family despite the restrictions posed by their illness. It’s also a way of escaping the reality of life with a serious illness because, through gaming, they can experience a new identity where they are not ill and there are no limits to their abilities. We’re urging the whole gaming community to get behind us to help us to grant wishes by fundraising through GameStars.”

 

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