Five tweets for fundraisers on 6 December 2017
Howard Lake | 6 December 2017 | Blogs
Here are five more tweets for fundraisers, covering grantmaking, an appeal that shouldn’t work but does (spoiler: it’s due to testing!), an appeal with unappealing spelling, and a study of how we really are all in it together.
1. Twitter: more or less
For once a social media channel has turned against the trend for brevity, with Twitter doubling your ration of characters from 140 to 280 characters. Whether verbosity on Twitter is a welcome move remains to be seen, but some UK charities were quick to mark their new-found freedom.
Creative ways charities have used their first #280characters – https://t.co/pdO9WWPgjx
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— Madeleine Sugden 🌎 (@madlinsudn) November 8, 2017
2. When the rules don’t work
Jon Lloyd points out all that is wrong with the Wikipedia Christmas appeal, and why it really shouldn’t be the success it is. But he knows how much the fundraising team behind it test their ideas, even when – or especially when – they go against “the rules”.
Would've loved to have been at #IoFDigital but it's not the best time of year to be out of the office. If you are though, get some fundraising inspiration from Wikipedia: https://t.co/DM3mYpnHjT
— Jon Lloyd (@jonrlloyd) December 4, 2017
3. Elementary spelling
There is more than one way to spell ‘fundraiser’ it would seem.
This spelling 'frundraiser' was a success 🤔 pic.twitter.com/8xnaGVnQpa
— John Thompson, aka Johnny Five (@JTCHANGINGBIZ) December 4, 2017
4. Ask the funder
What do you want to know about grantmaking? Ask 360Giving.
Have you seen our challenge fund? Come and share your questions about grantmaking & we'll look at how data can help answer them! https://t.co/dUx57XchTy #Q4Qs pic.twitter.com/2c0az7BWR3
— 360Giving (@360Giving) November 22, 2017
5. The many ways people make a difference
NCVO’s research shows the remarkable range of ways in which people take part in society.
Our new #GettingInvolved report is now live – it maps all the ways and activities in which people take part in society and is chock full of useful data. Our researcher @ncvolisa has all the info: https://t.co/l79JF2YeqR pic.twitter.com/f5FifpoLaL
— NCVO (@NCVO) November 29, 2017
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.