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allday PA partners with The Silver Line to answer calls

allday PA partners with The Silver Line to answer calls

Telephone answering service alldayPA has partnered with The Silver Line in an arrangement that will see it help the charity with calls to its Keeping in Touch scheme.

To help meet growing demand for The Silver Line’s helpline, staff from alldayPA have been specially trained to answer its calls from isolated older people. The alldayPA staff’s calls will use The Silver Line’s confidential call system to protect identities, and all calls will be monitored by the charity.

Silver Line was founded by Esther Rantzen and launched in 2013. Its  helpline now receives over 10,000 calls a week with two-thirds made at night times and weekends, and makes more than 1,000 Keeping in Touch calls a week to older people who are alone, and are either waiting for a friendship match or have asked The Silver Line to keep an eye on their welfare.

Sophie Andrews, CEO of The Silver Line said:

“Working alongside alldayPA will allow us to free up more of our team to handle the rising number of inbound calls to the helpline. This is the first time that we have worked with another organisation and it’s an important step in developing our plans for volunteer hubs.”

Reuben Singh, founder and CEO of alldayPA, said:

“We’ve been working with a number of charities for years, which has allowed us to build up a wealth of experience handling sensitive conversations with vulnerable members of the public. The Silver Line provides a vital service to thousands of people and we’re extremely proud to be working with the charity to ensure demand can be met moving forward.

“We have a dedicated, compassionate team who are specifically suited to handle such calls thanks to them undergoing extensive training in adult safeguarding and simply being innately patient and caring individuals.”

Image: alldayPR CEO Reuben Singh with Esther Rantzen

Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via www.thepurplepim.com.

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