Pokémon GO and charity fundraising

Howard Lake | 18 July 2016 | News

In under a month mobile game Pokémon GO has launched in over 26 countries and now boasts more active users than Twitter, with players using it for 43 minutes a day on average – more than Whatsapp, Instagram or Snapchat. Creative uses of it by charities and by individuals for social good are already emerging, so here is our selection of some of them.

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