Great Fundraising Organizations, by Alan Clayton. Book cover.

London Marathon 2013: Thank you from Oxfam!

Howard Lake

Howard Lake | 26 April 2013 | News

A montage of runners in the 2021 Virgin Money London Marathon, creating the image of a woman running

Oxfam GB says thank you to its London Marathon runners – in person. This simple video lists the names of the individual runners who helped raise funds for Oxfam in 2013.

Each name has been written or crafted onto a piece of card or paper, and decorated by Oxfam staff.

While it wouldn’t make sense to thank all donors in this way, occasionally saying a public thank you like this, is worth trying. Imagine many of the runners sharing the video with their friends and contacts.

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[Video at https://www.youtube.com/watch?v=ooyUvGDM1BY no longer available]

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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