Fundraising news, ideas and inspiration for professional charity fundraisers

Over half of ENO's online ticket sales are printed at home

Over half of ENO's online ticket sales are printed at home

English National Opera (ENO) reports that more than half of its online ticket sales are now delivered through home printing. The ticket buyer downloads and prints the tickets at home, rather than receiving them via post or collecting them in person.

Between 60% and 70% of online tickets are being printed at home.

As a result queuing times at the box office have been reduced, making the front of house area less crowded. The facility was introduced not specifically to save money but to deal with congestion at the Collect at Box Office area and at the automated collection kiosks.

The print at home functionality is part of ’s The Patron Edge™ Online ticketing solution. ENO uses both The Raiser’s Edge® for fundraising and supporter management and The Patron Edge Online, giving it a complete view of supporters, donors and patrons, as well as ticket buyers.

West End’s largest theatre

ENO is based in the London Coliseum which, with 2,358 seats, is the larget theatre in London’s West End. It processes tickets for its own productions as well as for other companies, such as ballet companies, that perform at the theatre.

“Print at home ticketing has made a real difference to the customer experience, which is of the highest priority for the ENO,” said Andrew Gambrell, the organisation’s finance director. “Blackbaud’s Patron Edge has made our front of house operations run more efficiently, freeing up staff to better engage with our customers”. 

www.blackbaud.co.uk 

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

Get free email updates

Keep up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy]

* We do not share your email or personal details.

Before you go…

Let us keep you up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy policy]
" />