Charity CRM Software Survey: Bigger Doesn’t Necessarily Mean Better
Howard Lake | 18 May 2011 | News
Smaller Is More Beautiful, Small and Perfectly Formed
This year’s survey of Charity CRM Software, conducted by Civil Society Media, showed that not only are smaller independent software suppliers catching up with the larger suppliers in terms of market share, the level of satisfaction of their customers is greater.
Redbourn Business Systems, suppliers of Advantage Fundraiser and Advantage Box Office have stormed the survey findings this year.
Steve Cast, Founder and Managing Director, says “We are delighted that this independent survey found that 100% of our customers with an annual income of less than £1M would recommend us to other charities. As a supplier we were ranked in first place, scoring higher than Blackbaud, Iris, ASI and thankQ. We’ve always maintained that bigger doesn’t necessarily mean better, and this independent survey proves the point”.
Further confirmation that bigger doesn’t necessarily mean better was evident from the overall high satisfaction scores and ratings enjoyed by other smaller suppliers represented in the survey, many of whom also consistently outperformed their larger competitors.
For more information regarding Advantage Fundraiser or Advantage Box Office please contact Steve
Cast, Managing Director, Redbourn Business Systems.
Redbourn Business Systems Limited
The Priory, High Street
Redbourn, Hertfordshire
AL3 7LZ
Telephone: 01582 794 229
Facsimile: 01582 794 226
E-mail: st********@re******.uk
Website: www.advantagefundraiser.com
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.