Prepaid card to benefit Demelza Hospice Care for Children
Howard Lake | 14 April 2009 | News
Demelza Hospice Care for Children is to receive income from a new prepaid MasterCard® card from M-Cube and Newcastle Building Society.
Prepaid solutions provider M-Cube will donate 100% of its profits from cardholder transactions to directly benefit the hospice. It has also pledged to bear all other suppliers’ costs in order for the charity to benefit as soon as people start using the Demelza Prepaid Card. In addition, Newcastle Building Society, the issuing bank behind the scheme, has waived its usual start up costs associated with setting up a prepaid card.
By purchasing the Demelza Prepaid card users can benefit from discounts from a wide array of retailers, leisure centres, theatres and other organisations, cash back rewards on selected purchases, £2,000 worth of days out vouchers, three free magazines, two months of free DVD rentals, and other offers.
Prepaid cards are designed to offer a way “to control and manage spending”. The card can be topped up like a mobile phone and used like a debit card, in any outlet where MasterCard is accepted.
Kriya Patel, Head of Card Solutions at Newcastle Building Society, said: “As a mutual building society we aim to be a socially responsible organisation, so when M-Cube approached us about the Demelza card we were happy to donate our services and time.”
www.demelzaprepaid.com
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.