Change We Need to We Need Change?
Howard Lake | 14 January 2009 | Blogs
Here’s an idea spotted in a Twitter post by Arleigh yesterday.
The “Change We Need” campaign slogan of Barack Obama is well known internationally.
To capitalise on the newsworthiness of Obama’s inauguration as President next week, at least one group of volunteer fundraisers is planning to hold a “We Need Change” campaign, encouraging supporters to donate the spare change they have on the day.
While most UK charities don’t have any particular link with US issues, the play on words for the campaign slogan just might come in useful.
Has anyone thought of using image-manipulation software like Photoshop to produce a version of the “Change We Need” slogan to “We Need Change”?
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.