CAF offers event on promoting payroll giving to companies
Howard Lake | 16 May 2006 | News
CAF (Charities Aid Foundation) is to run a one-day workshop for charities explaining how to promote payroll giving to companies.
The workshop takes place on 6 June at Prudential Property and Investment Management, 271/273 High Holborn, London WC1V, and is aimed at fundraisers already familiar with payroll giving. It will offer advice on how to research and target the right companies and how to prepare promotions and secure support from employees.
Between 2004/05, £95 million was donated to charity through payroll giving in the UK, but the potential income is far higher.
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According to Panikos Efthimiou, Training Manager at CAF: “With the Government offering free money to small and medium-sized enterprises with its SME grant scheme, this is a fantastic time to promote payroll giving.
“This advanced workshop will show charities how to develop company relationships, tailor and run promotions and, most importantly, how to approach companies in the first place.”
“Give As You Earn – Getting into Companies” costs £100 including lunch.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.