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Click Now add four search engines to charity search results

Howard Lake | 11 September 2005 | News

Charity search engine Click Now has partnered with Google, Yahoo!, Ask Jeeves and LookSmart to enhance its search results with those of these major search engines.

Click Now can now deliver results from leading web search engines to enhance their service offers to charities’ supporters via co-branded search pages.

As a result the Click Now results page lets users see the results from each of the four search engines. The user simply selects from a tab at the top of the search page to view the results of their choice.

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Click Now estimates that the average UK Internet user carries out three to four web searches a day. By directing 50% of its gross revenue from advertising clickthrough, Click Now says that the average user is therefore worth between £50-£60 a year for the charity.

Click Now has over 100 charity partners. The largest amount raised so far by one charity in a month is £495.

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