New online consumer self-help service to raise funds for Big Issue
Howard Lake | 30 September 2003 | News
The people behind the Big Issue have
launched an online consumer self-help service which will donate 50% of sales to the Big Issue.
BigIssueLists.co.uk offers over a hundred well researched, up-to-date and easy-to-use checklists to to help consumers get things get done. It has been three years in the making, but retains the Big Issue focus on homelessness by putting back 50% of sales to its work.
The checklists are aimed at getting one over life’s sticky moments, around tight corners or through boring, stressful everyday tasks.
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Big Issue founder John Bird, first dreamed up this new social business idea by becoming aware of his own pressured life and work. He said: “All we busy people have to do is follow the action lists step-by-step to get done what plain and simply needs doing. I’m all for an easier life for us all and by using this new self-help service our customers will also be contributing directly to our work with homeless people
too. Everybody wins.”
Charities with an online presence can also generate income from this new initiative. BigIssueLists.co.uk is offering to split the Big Issue’s 50% with any charity that can generate sales via buttons and links on their site. After VAT, 25% of any sales generated from your charity’s site will be donated to your charity and 25% will go to The Big Issue. Even better, this offer is open not just to charities but social businesses too.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.