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BBC Children in Need raises £120,847 online

BBC Children in Need raises £120,847 online

BBC Children in Need raised £120,847 in online credit card donations last night. It is not clear if this figure includes the Gift Aid tax reclaim on donations. The figure is similar to that of the past two years, which UK Fundraising has covered. In other words, the online fundraising income has stayed rather static: in 1998 they raised £126,081online, £101,943 in 1999, and £132,014 in 2000.

BBC Children in Need raised £120,847 in online credit card donations last night. It is not clear if this figure includes the Gift Aid tax reclaim on donations. The figure is similar to that of the past two years, which UK Fundraising has covered. In other words, the online fundraising income has stayed rather static: in 1998 they raised £126,081online, £101,943 in 1999, and £132,014 in 2000.

Secure server facilities for the online donation pages were once again provided by charity Internet Service Provider Care4Free. Kelvin Trott, Managing Director of Care4free said: “Following the success of the appeal for BBC Children in Need through Care4free.net last year, we are pleased to be able to offer the service to such a worthwhile cause again this year. With a massive rise of web useage predicted, we hope this crucial revenue stream will be bolstered throughout 2000-2001.”

Visit BBC Children in Need to see them report back on results. The final figure quoted for online income is now £145,356.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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