Steaming ahead with online donations
Howard Lake | 16 August 2000 | News
How many online credit card donations are charities receiving? That is one of the current topics of conversation on the FundUK e-mail discussion list. David Pladgeman, Chairman of the Main Line Steam Trust Limited, reported that, since December 1999, they have received 74 credit card transactions on their join/donate form.
How many online credit card donations are charities receiving? That is one of the current topics of conversation on the FundUK e-mail discussion list. David Pladgeman, Chairman of the Main Line Steam Trust Limited, reported that, since December 1999, they have received 74 credit card transactions on their join/donate form.
Of these only 13 donated more than one pound, although three people gave £100, the largest donation received. Nevertheless, most donors offered to pay the credit card charge on their purchase.
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Interestingly, says Mr Pladgeman, “no-one has used the CAF donate on line facility from our site – this has been running for 12 months.” He adds that “Our web site has around 100 hits/week.” CAF replied to Mr Pladgeman with advice, pointing out that the link to the CAF donation service on his site was incorrect.
Find out about other examples of online fundraising on UK Fundraising, and join FundUK.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.