CFRE promotion - impact your community, like Josué E. Hernández, MA, CFRE. California, USA

Celebrity charity closes down

Howard Lake | 10 July 2000 | News

Celebrities can bring valuable publicity and clout to charities. Unfortunately, if the charity hits problems, the celebrity link can ensure that those problems get a very public airing.

For example, author Tom Clancy’s support for the Kyle Foundation has ensured that the charity’s demise is aired nationally.

Read Writer’s Dream for a Charity Turns Bitter by Michael Moss and Jim Rutenberg at the New York Times.

Advertisement

Great Fundraising Organizations, by Alan Clayton. Buy now.

Loading

Mastodon