Great Fundraising Organizations, by Alan Clayton. Book cover.

Selling online

Howard Lake | 27 March 2000 | News

Save the Children US expects to sell $300,000 worth of merchandise over the Web this year. The American Civil Liberties Campaign generated $50,000 from its Web shop last year, although this didn’t cover all its fulfillment, development and merchandising costs.

Read Charitable groups find revenue in Web retailing by Bob Tedeschi at The New York Times.

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Great Fundraising Organizations, by Alan Clayton. Buy now.

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