Local newspapers to fundraise online for charities

Howard Lake | 5 December 1999 | News

US local newspapers are being offered free software from an e-commerce supplier to encourage them to launch appeals with local charities. Open Market, Inc and InfiNet have announced their 1999 We Care programme, “a national online community-giving program for the holiday season.”

Each newspaper will be given a free copy of Open Market’s e-commerce software ShopSite™ until 31 January 2000, together with free store hosting through InfiNet, and free training and support services.

Read PR Newswire’s report and read UK Fundraising’s coverage of UK newspaper’s Christmas appeals and how far they have integrated them with their online presence.

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