Curly Wurlies, Marketing and Fundraising resolutions 2012
By this time each year I’m usually on the verge of blowing one minor resolution (this...0Mind your language!
This month at the IoF West Midlands conference, Liz Loudon brought a useful reminder of the...Valuing and sourcing fundraising news in the age of paywalls
With Third Sector’s announcement last week that it is to start charging for access to information...New Director of Communications at CAF
Paul Rees has been appointed as the Director of Communications at the Charities Aid Foundation (CAF)....Small print and mismanaging expectations
On returning from a lovely holiday in France this week, I’ve spent time catching up on...Spring Conference: Communications for Fundraising
Chaired by Louise Richards, Director of Policy and Campaigns, Institute of Fundraising Join the Media Trust...A new kind of retro marketing (and why don't we see more charities using it?)
Our memories can be powerful drivers of immediate and future actions. What we learn as children...Acceptable charity and third sector schmoozing
Are you a schmoozer? Do you use schmoozing to work a room full of potential donors...Does research help or hinder?
We’ve just completed a significant research project and it served as a timely reminder of the...Why the donor, supporter or customer isn't always right
I earn my living helping charities and small businesses get better returns from their marketing and...