Starbucks UK employees raise £28,000 on adventure weekend
Howard Lake | 27 July 2007 | News
Starbucks UK employees (or ‘partners’) have raised £28,000 for CARE International to launch the partnership between the aid agency and the coffee chain. The employees hiked, cycled, and canoed through the Lake District on a fundraising Challenge event.
The 23 teams took part in a tailored Challenge event on July 22 run by CARE International as part of the launch of their partnership in the UK. Starbucks Coffee Company in the UK aims to raise £200,000 over the next three years to support CARE’s work with coffee-growing communities in the rural region of West Harrarghe, Ethiopia.
Starbucks stores throughout the UK will run a special promotion over the summer focusing on East African coffees and the farmers who grow them, and this will include information on the Starbucks/CARE partnership.
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Starbucks UK’s support will be focused on CARE’s work in the Gewgew Dingete community of West Harrarghe, where it is helping develop the more efficient use of water from a local spring.
Starbucks has worked with CARE for 15 years, giving more than $3 million to coffee growing regions including Costa Rica, Guatemala, Indonesia and Ethiopia.
The Challenge Team at CARE has been running its own mountain-based and multi-activity corporate fundraising events for 13 years.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.