Nickelodeon and Lloyds TSB support Action for Blind People programme
Howard Lake | 27 May 2007 | News
For a six-week period starting in June, pin badges featuring the stars of Nickelodeon cartoon ‘All Grown Up’, the sequel to the successful cartoon ‘Rugrats’, will be sold in over 2,000 Lloyds TSB branches, with the aim of raising £50,000 towards Action for Blind People’s Actionnaires programme.
Action for Blind People say that Actionnaires is the largest national sports project for blind and partially sighted children. It gives visually impaired children from eight to 16 the opportunity to take part in activities such as climbing, archery and swimming on a weekly basis.
The pin padges will depict Angelica, Chuckie, Tommy and Susie, stars of ‘All Grown Up’, which follows the adventures of the former ‘Rugrats’.
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Joanna Hall, Corporate Development Team Leader for Action for Blind People said: “We are really grateful to both Nickelodeon and Lloyds TSB for their support and we hope that by joining forces to promote the ‘All Grown Up’ pin badge campaign, we can continue to fund the roll out of Actionnaires clubs across the UK, moving into Wales in 2007. There are currently 25 clubs and our vision is to open 56 clubs by 2010.”
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.