Breastfeeding mums find novel use for NCT's new wristband
Howard Lake | 24 January 2006 | News
The National Childbirth Trust reports that breastfeeding mothers are using its new charity wristband to help them remember which side to feed their baby on next.
In the past mothers have used nappy pins, ribbons and many other items to help them remember which breast to offer to their baby next. NCT’s new lavender wristband has now joined that list of useful items, according to the charity and Lansinoh Laboratories, the makers of the band.
Rosemary Dodds, Policy Research Officer at the NCT, said: “We are delighted that women have found another use for our wristbands… It only takes a few seconds to change the band from one wrist to the other and mums aren’t risking injury to themselves or their baby as they might do with a pin.”
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The wristband is sold for £1 via the NCT Sales website, with each band raising 70p for the cahrity’s breastfeeding counsellor services.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.