The Guide to Major Trusts 2025-26. DSC (Directory of Social Change)

Business Link funds marketing consultancy for charity

Howard Lake | 19 June 2005 | News

North Staffs Medical Institute (NSMI), a medical research and educational charity in Stoke on Trent, has received a grant from Business Link to cover commissioning a review of its services and marketing.

Fundraising consultants Wootton George Consulting (WGC) was brought in by Business Link to carry out a marketing and services review and to produce a business plan, part-funded by Business Link. NSMI has been able to access this funding due to the limited company registration it holds alongside its charity status.

Simon George, a Director of WGC, said: “This is an excellent example of a charity winning state support for consultancy, which might otherwise not have happened. Many charities are unaware that they can often attract external support for consultancy projects, from a range of sources.

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WGC was able to deliver this assignment because a Director, Simon George, is listed on the National Business Link Consultants Register.

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