Charity Commission warns charities of diary fundraising scams
The Charity Commission has warned trustees to tread warily before allowing publishing companies to use their charity’s name in marketing activities.
The warning follows the Commission’s investigation into publishing companies which say they will fundraise on behalf of
specific charities, usually by selling advertising in a diary, calendar or other publication. The Commission’s report, “Charities and publishing companies”, shows that some companies charge up to £700 for advertising space “but pass as little as 6% on to the charity.”
The Commission is also concerned that some publishing companies use overly aggressive and even illegal selling tactics, which can tarnish the reputations of the charities that they claim to be supporting.
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The Commission’s report will shortly be available for download at no charge from its Web site.