WaterAid's site reviewed in New Media Age

Howard Lake | 26 September 2002 | News

New Media Age magazine looks at WaterAid’s site in its Site Inspection back-page feature.

Reviewer Dominic Dudley is impressed with the revamped version of WaterAid’s site. He gives it 80/100, with a high 21/25 for monetisation, and an even higher 22/25 for usability.

“This site ought to help the charity to get a wider public support,” says Dudley, “with its easy navigation and clean design throughout.” However, he points out that the site does not work as well on Macs as it does on PCs, and “the emphasis is still very much on information rather than action.”

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.