World Vision launch online gift catalogue
Howard Lake | 17 October 2000 | News
International development charity World Vision has launched its first e-commerce initiative in the form of an online gifts catalogue. The online shop will be promoted by a direct mail campaign and through banner adverts on Freeserve, an official sponsor of the charity.
International development charity World Vision has launched its first e-commerce initiative in the form of an online gifts catalogue. The online shop will be promoted by a direct mail campaign and through banner adverts on Freeserve, an official sponsor of the charity.
The site has already been soft-launched to supporters and is now being promoted publicly.
Advertisement
Visit World Vision’s online catalogue and read UK Fundraising’s coverage of other online trading by charities.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.