World Vision launch online gift catalogue

Howard Lake | 17 October 2000 | News

International development charity World Vision has launched its first e-commerce initiative in the form of an online gifts catalogue. The online shop will be promoted by a direct mail campaign and through banner adverts on Freeserve, an official sponsor of the charity.

International development charity World Vision has launched its first e-commerce initiative in the form of an online gifts catalogue. The online shop will be promoted by a direct mail campaign and through banner adverts on Freeserve, an official sponsor of the charity.

The site has already been soft-launched to supporters and is now being promoted publicly.

Visit World Vision’s online catalogue and read UK Fundraising’s coverage of other online trading by charities.

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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.