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Cancer charities' efficiency criticised

Cancer charities' efficiency criticised

A Manchester Business School study argues that cancer charities should combine functions to cut costs. Hugh McDonnell’s analysis of financial results from the top 25 cancer charities for the years 1992 and 1997 led him to conclude that “back office areas of operation, such as marketing, fundraising, distribution and use of information technology, are obvious areas where costs could be cut.”

Find out more about The business of cancer charities in the UK from Manchester Business School.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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