1. Giant cheques
Ever wondered where giant cheques originated from? The kind that are used for publicity purposes in so many charity fundraising stories – except on UK Fundraising where we refuse to feature them on the grounds that they are lazy and unthinking?
The earliest known example of one, of which a photo exists, might surprise you. And it’s not the cheque in the image below.
— Steve MacLaughlin (@SMacLaughlin) July 11, 2017
2. The laws of modern marketing
These gems apply equally to fundraising. Enjoy.
I've researched this for many years now, and I assure you that these are immutable.
The laws of modern marketing. pic.twitter.com/Yz41dV01JP
— Ryan Wallman (@Dr_Draper) July 11, 2017
3. Christmas Times
Black, white, and read (and green) all over.
From today we are inviting applications from charities to feature in The Times Christmas charity appeal – pls sharehttps://t.co/2YPwnyJgwO
— Greg Hurst (@GregHurstTimes) July 4, 2017
4. Postmark of respect
— CAF (@cafonline) July 12, 2017
5. Audience participation
— CharityComms (@CharityComms) July 12, 2017
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