Metcalfe’s skinny popcorn raises over £50k for CLIC Sargent
Howard Lake | 20 February 2017 | News
Popcorn company Metcalfe’s has donate £51,839 to CLIC Sargent from sales of its Metcalfe’s skinny® popcorn over the last three years.
Its original target in 2014 had been to raise £30,000 and it reached the half-way point within a year. The partnership is being extended for two more years.
Sales of Metcalfe’s Sea Salt popcorn generate a donation to the cancer charity for patients under 25. The charity packs carry the CLIC Sargent logo.
CLIC Sargent staff celebrate Metcalfe’s popcorn fundraising total
Rachel Kirby-Rider, Director of Income and Engagement at CLIC Sargent, said:
“We are over the moon that our partnership with Metcalfe’s skinny is set to continue. They have smashed their fundraising targets and regularly donate popcorn to families affected by cancer who are staying at our Homes from Home.
“We also have to thank Metcalfe’s staff for their own fundraising, including running and cycling which has raised even more money. CLIC Sargent is dedicated to fighting for young lives struck by cancer, and we are delighted to have Metcalfe’s continued support with this mission.”
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.