Great Fundraising Organizations, by Alan Clayton. Book cover.

Five fundraising tweets for 19 July 2016

Howard Lake | 19 July 2016 | News

Here is our latest selection of five tweets for fundraisers, about fundraising or that could inspire fundraising.
 

1. Landing a corporate partnership with a GIF?

Macmillan Cancer Support is hoping its GIF and tweet will help persuade Airbus staff to vote for it as the company’s 2017 charity of the year.


 

2. Language, Nigel

Putting the fun into fundraising seems to work well for quite a few crowdfunding campaigns. Remember the campaign to pay for Jeremy Corbyn to get a new bike? It passed its target, and all the money was donated to charity.
Here’s another one, with money going to Stop Hate UK, that grew out of a radio phone-in question that stumped Nigel Farage of UKIP. The caller set up a crowdfunding campaign to poke fun at Farage and to raise funds for a related cause.


 

3. Answers to frequently questioned answers

One in a series of blunt and valuable challenges to some common misperceptions of charities, how they operate and how they are funded.


 

4. Sick at the thought of it

Some fundraising asks are hard. This one seems a particularly hard ask.
https://twitter.com/SafeZoneEdin/status/753673203000672256
 

5. Your phone is now a refugee’s phone

This video from BBC Media Action is designed to be viewed on a mobile phone. It gives you a fleeting sense of what it is like to be a refugee, relying on your mobile phone to stay in touch with loved ones and to find out what is ahead. It is a powerful example of storytelling built for the most likely medium in which it will be viewed.
There’s no fundraising ask but it could inspire compelling similar stories and immersive experiences from other charities aiming to raise funds.


 
 
 

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