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Clayton Burnett relaunches as Revolutionise

Clayton Burnett relaunches as Revolutionise

Transformational creativity and coaching consultancy Clayton Burnett has relaunched as ‘Revolutionise’ as it announces 12 new team members and offices in seven nations.

Building on Clayton Burnett’s experience, the agency is focused on sharing “expertise across borders to change and grow non-profits’ capacity in leadership, fundraising and donor centricity through unity of purpose and emotional alignment”.

Through consultancy, creative communications and training, the relaunched agency aims to help its charity clients “to achieve unity of purpose and emotional alignment throughout the organisation in order to make rapid and dramatic growth”.

New team

The team at Revolutionise consists of:

  • Alan Clayton – founder, creative director, UK
  • Ken Burnett – founder, communications director, UK
  • Roger Lawson – managing director, UK
  • Jacob Rolin – director, Denmark
  • Lucy Gower – UK
  • Giles Pegram, CBE – UK
  • Salla Saarinen – Finland
  • Neil Gallaiford – Canada
  • Paula Attfield – Canada
  • Kathy John – Australia
  • Leo Orland – Australia
  • Stephen Pidgeon – UK
  • Prof. Adrian Sargeant – UK
  • Prof. Jen Shang – UK
  • Svein Åge Johanson – Norway
  • Asbjørn Andås – Norway
  • Andy Whyte – UK
  • Pat Dade – UK
  • Colin Carroll – UK
  • Peter Saxkjaer – Denmark
  • Jaap Zeekant – Netherlands
  • Chris Zeekant -Netherlands

Agency partners

Revolutionise’s international agency partners include:

  • Profundo of Norway
  • Radical Soul of Finland
  • Agency Scandinavia of Denmark
  • Funds Etcetera…! of the Netherlands
  • Stephen Thomas Ltd. of Canada
  • Robejohn of Australia.

Why Revolutionise?

Ken Burnett, co-founding partner and now communications director, explained what led to Revolutionise as an ‘agency for change and growth’. He said:

“More than two decades ago we could see that relationship fundraising was the right thing to do. Now, over the last five years, we’ve learned precisely how to make it work in practice.

“And we see that, with the right people in the right places, a donor-focussed approach can drive and inspire the whole organisation, not merely donor communications. Unlike the traditional agency model, Revolutionise works with its clients as partners to first define the aim and purpose, then to match and exceed it.”

Alan Clayton, founding partner and now creative director, added:

“Our services now go way beyond those of a traditional agency or consultancy. We work with the leadership of an organisation, from the trustees down, to deliver inspirational, focussed and insightful change; driving organisations with the mission right at the very front….

“The speed of the change and growth that follows is revolutionary, not evolutionary. It’s our clients who Revolutionise.”


The first charity to work with the agency in its new form is Christian Aid. Other clients include Christian Aid, Oxfam, Canadian Cancer Society, Aids Fonds Nederland, Norges Blindeforbund, PLAN Australia.


Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of Research massive growth in giving.

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