The Children’s Liver Disease Foundation (CLDF) has raised a record £83,888 this year through its Big Yellow Friday, its national awareness and fundraising day.
Its target had been £70,000, which had been the previous highest total achieved back in 2008 when the event was first held.
The event took place on 7 March and involved people at schools, businesses, community groups and elsewhere wearing yellow, eating yellow and taking part in yellow-themed activities. The charity relies community fundraising for the majority of its income, according to CLDF Chief Executive Alison Taylor.
Over 200 events took place as part of the campaign. These included a sponsored cycle ride from Norwich FC to Torquay FC – both clubs play in yellow.
“From a simple cake sale or coffee morning to a comedy night, casino night and a ‘zumbathon’, people of all ages have used their skills, imagination and energy to join in with Big Yellow Friday 2014 and we are thrilled with this result.”
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