Online affiliate shopping site Care2Save is giving 100% of the commission that is usually received by online shopping sites to charity.
First announced earlier this year, the site enables individuals to raise funds for their favourite charity simply by shopping online. The affiliate fee generated, at no extra cost to the donor, is then passed to the charity.
In Care2Save’s case, it will pass all of this commission to two charities – 80% of it will go to the registered charity of the shopper’s choice, and 20% to the Care2Save Charitable Trust, which will distribute all profits to hospices and palliative care projects in the UK and around the world.
“By taking on the entire UK marketplace, offering a one-stop-shop for all goods and services and allowing the consumer to simply nominate any UK charity of their choice, we believe we can fundamentally change the way the UK gives.”